This lot comprises a large collection of vintage matchboxes, primarily of British manufacture and dating from the mid-to-late 20th century. The assortment includes a diverse range of brands, retail series, and commercial advertising. Key brands represented include England’s Glory by Bryant & May, Swan Vestas (The Smoker’s Match), Norvic Safety Matches, and Winners. Retail-specific examples include an extensive series of Asda safety matches featuring transport-themed illustrations such as motorcycles, classic cars, and maritime vessels like the HMS Vanguard. Also included are Wilko branded boxes marked as manufactured in Czechoslovakia. Advertising matchboxes for the brewing and tobacco industries are present, including Magnet Pale Ale, Carling Black Label Lager Beer, and Heineken. Miscellaneous brands and promotional items include Pilot British Made Matches, Big John, Target, Cavalier Strike Anywhere Matches, Cord Matches, and a Wenger Genuine Swiss Army Knife promotional box. The collection demonstrates a wide variety of 20th-century graphic design and commercial branding.
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